Anew Counseling

Our collaboration with Anew Counseling began on December 7, 2023, aimed at revitalizing their website to resonate more deeply with their clients' journeys. Rooted in Donald Miller’s StoryBrand approach, we focused on clarifying their message—Anew Counseling isn’t just a therapy practice; it’s a transformative journey toward healing and self-discovery.

Within a month, we redesigned their website to mirror this philosophy, making it a beacon for those seeking understanding and change.

At Anew Counseling, the therapeutic process is deeply personal and tailored to individual needs, and our website redesign reflects this bespoke approach. The new site layout now effectively communicates the range of specialized therapies they offer, from trauma and depression to anxiety and couples counseling, ensuring that visitors can easily find the support they're looking for​ (Anew Counseling Dfw)​.

Post-launch, we've employed continuous optimization strategies like heatmap analysis to refine user interactions and enhance navigation. Our efforts have focused on creating a seamless user experience that not only draws in potential clients but also guides them towards starting their healing journey with a free consultation—a direct call to action that has significantly improved engagement and conversion rates​ (Anew Counseling Dfw)​.

Despite a brief foray into social media marketing, we recognized that our strengths—and those of Anew Counseling—were best showcased through targeted website strategies.

We've since doubled down on developing robust lead funnels and refining online content to better meet the needs of their clients, steering clear of platforms that didn't align with our core competencies.

Our ongoing work with Anew Counseling includes expanding their lead funnels and enhancing site features to continue driving client engagement and conversion. This not only demonstrates our adaptability but also our commitment to supporting Anew Counseling's mission to empower individuals through compassionate and personalized therapy​ (Anew Counseling Dfw)​.