In their latest ebook, Search Engine Journal explores the SEO trends that are expected to matter most in 2023, according to 24 experts in the industry. The ebook covers a range of topics, including the importance of mobile optimization, the role of voice search, the impact of artificial intelligence, and the increasing importance of user experience.
One key trend that is expected to continue to grow in importance is the use of artificial intelligence in SEO. AI-powered tools can help businesses to analyze and optimize their websites, as well as identify opportunities for improvement. Another trend that is likely to become more prevalent is the use of voice search, as more and more consumers turn to virtual assistants and smart speakers to find information online.
Other trends that the experts predict will be important in the coming years include the continued rise of mobile, the increasing importance of user experience, and the need for businesses to focus on local SEO.
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